Rachel from August & Co came to Content Savvy wanting a refresh of the existing copy on her websites ‘About’ page. She really wanted to communicate to prospective clients her passion and desire …
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Trademarking hashtags, is it really a thing? We speak to a trademark attorney to get the deets!
"The idea really behind a trademark registration is gaining exclusive right to the use; obtaining a right to use and promote your brand for your product or service. The Hashtag phenomenon switches …
When Instagram disappoints – real talk from an Instagram marketing specialist
Those of you who are savvy within the social media sphere would be aware of a term called ‘trolls.’ No, we’re not talking about those cute multi-coloured, fluffy heads that grace the presence of …
Client Case Study – KT Creative
Katie is an expert when it comes to all things digital marketing! She just needed some assistance with the copy for her new website. She contacted Content Savvy as a soon-to-be Mumma bear, who was …
Image crediting on Instagram – don’t get caught out
Consider your Instagram account to be like a magazine … editors, writers and photographers must all be credited for their contributions to the publication. Loads of work goes into creating …
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