A beautiful friend of ours recently started her own business and was in the process of sharing her valuable content on her Instagram feed in order to start marketing her brand online. She quickly began to realise that typing her caption directly into Instagram doesn’t allow for spacing or line breaks. Copying her words from a word document or email also created some formatting issues. This is when she came to us asking for a solution! It was in this moment it occurred to us that a seemingly simple task that our team does on a daily basis – isn’t common knowledge for those just starting to market their brands on Instagram.
So in today’s blog post, we’ll be offering some easy solutions for those wanting to format their captions in order to improve readability and aesthetic.
Option 1: Use the ‘Notes’ app on your phone
This free and simple solution allows you to type your captions into the notes section of your phone before copying over to Instagram. The added benefit of this is that you can also add emoji’s to your captions.
- Open the notes app.
- Tap the icon for a new note.
- Start typing the first sentence of your caption – make sure it’s engaging and catchy!
- Press the return button twice to start a new paragraph. Repeat according to how many paragraphs you need.
- Once your copy is complete, highlight the text and head over to Instagram.
- In Instagram, choose the image you’d like to post. In the caption section, tap this box once to reveal the ‘paste’ button. Paste your text.
- Voila! That’s it!
Option 2: Use a scheduling tool
Most scheduling tools now allow for easy formatting when writing captions! Our pick is PLANN as they also have a desktop version so you don’t have to spend hours writing captions on your phone – a sure fast way to mess with your eyesight!
Head over to this link to read more about how you can add spaces to your captions in PLANN.
The great thing about most scheduling tools is that you can try them out for free for a certain number of days before committing to upgrading your account. They also allow for emoji use, and give additional benefits such as analytical insights and a place to store your hashtags.
To receive a $10 credit when upgrading your PLANN account, click here.
Got any questions about caption writing? We’re here to help! There are no silly questions so please don’t hesitate to get in touch with us.