I wanted to discuss a topic today that could have serious implications on your Instagram account if you choose to ignore the advice: Buying Instagram followers and likes.
I know at times it can be tempting to boost your following. It might feel as though it’s taking forever to reach your next milestone, but there are some very serious reasons as to why you shouldn’t opt for a quick fix.
It makes your engagement rate look bad: if you’ve bought followers and are sitting on 25k but are only receiving 100 likes per post, there’s something clearly out of whack and the savvy social media user will know about it (which is pretty much everyone on Instagram – we all know better!).
Instagram will purge your account following or even delete your entire account: it’s not a matter of IF but WHEN Instagram catches your shady behaviour, that they will take serious action against your account. Either they will reduce your account following dramatically by eliminating all the fake followers that you have bought, OR they will eliminate your entire account completely! Furthermore, when you buy Instagram likes, you are violating Instagram’s strict Terms of Service. Doing so runs the risk of getting your account suspended. Have you ever stopped to think about what you would do if your business account got deleted? How would you regain your content and presence on the platform? You would need to start from scratch – and nobody got time for that! Just put in the time and effort to get it right organically from the start.
It’s a waste of money: You are essentially buying followers that will inevitably get deleted anyway! Not to mention, fake followers don’t convert to direct sales to your business. Your return on investment won’t exist, just like your following, which is fabricated and fake.
I know this information is reiterated time and time again – but some people out there still aren’t listening!
If you’d like help growing your Instagram engagement organically, then get in touch with Content Savvy today.